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Piazza Santa Maria Novella 8, Florence, 50123 (show map)
Hotel Overview

Lock in a great price now and relax with our Price Guardian working for you
Hotel prices fluctuate. Book now, we will check prices each day for you and then let you know how to re-book if an even better price becomes available.Rooms List
Setup a Price Alert for Hotel Roma
Each day we'll check prices and send you an email for your selected dates at Hotel Roma. If you don't have specific dates but would like to check prices for say next weekend or say next month we can check the price too.
When the hotel goes on sale you will know straight away from the daily email and be able to book with confidence that you've got excellent value.
Facilities of Hotel Roma
General
Parking, Pets allowed, Private parking, WiFi everywhere
Activities
Golf course (within 3 km)
Services
Free WiFi, Internet services, WiFi
Food & Drink
Bar, Breakfast in the room, Packed lunches, Room service, Snack bar, Special diet menus (on request)
Pools and wellness
Fitness centre, Massage
Front-desk/reception area services
24-hour front desk, Concierge service, Currency exchange, Express check-in/check-out, Luggage storage, Private check-in/check-out, Safety deposit box, Tour desk, Valet parking
Common areas
Shared lounge/TV area
Entertainment and children services
Babysitting/child services
Cleaning services
Daily maid service, Dry cleaning, Ironing service, Laundry
Business facilities
Fax/photocopying, Meeting/banquet facilities
Miscellaneous
Air conditioning, Allergy-free room, Family rooms, Heating, Lift, Non-smoking rooms, Non-smoking throughout, Soundproof rooms
Room facilities [ These may vary room to room ]
Air Conditioning, Alarm clock, Bath, Bath or Shower, Bathroom, Bidet, Carpeted, City view, Clothes rack, Desk, Electric kettle, Flat-screen TV, Free toiletries, Hairdryer, Hardwood/Parquet floors, Heating, Hypoallergenic, Interconnected room(s) available, Kitchenette, Landmark view, Laptop safe, Minibar, Private entrance, Radio, Safety Deposit Box, Satellite Channels, Seating Area, Shower, Soundproofing, Tea/Coffee Maker, Telephone, Toilet, Towels, TV, Upper floors accessible by lift, Upper floors accessible by stairs only, View, Wake Up Service/Alarm Clock, Wake-up service, Wardrobe/Closet
Hotel Policies
Check-In
From 14:00:00 hours
Check-Out
Untill 11:00:00 hours
Cancellation / Prepayment
Cancellation, prepayment and 'book now pay later' policies vary according to room type. Please check the room conditions when selecting your room above.
Accepted credit cards
The hotel reserves the right to pre-authorise credit cards prior to arrival.
Traveller reviews

“Hotel with a good location”
10 Feb 2025
Room size is good, retro style, very clean, housekeeping is good. Bed is comfy but pillows too flat. Staff provided gift at checkout.

“Superb”
31 Jan 2025
Awesome location. Great breakfast. Lovely clean room. We had a room overlooking the piazza which was so nice.

“Superb”
06 Jan 2025
I recently stayed at Hotel Roma in Florence, and it exceeded all my expectations. The location is unbeatable—just steps away from major attractions like the Duomo, Ponte Vecchio, and Piazza della Repubblica. It was the perfect base for exploring this stunning city. The staff was exceptionally warm and welcoming, always ready to assist with a smile. Their attention to detail and genuine care made me feel right at home. The room was spacious, impeccably clean, and beautifully designed, blending modern comforts with classic Florentine charm. Overall, my experience at Hotel Roma was nothing short of amazing. I highly recommend it to anyone looking for a luxurious, comfortable, and central place to stay in Florence. I can’t wait to return!

“Very good”
12 Nov 2024
Speacial thanks to reception Ms. Benedetta Who made our stay Perfect. I highly recommend this hotel. Good staff, Perfect location.

“Great hotel , excellent location. Comfortable with great staff”
07 Nov 2024
Excellent hotel, great location. Staff were very friendly and really enjoyed our stay

“Superb”
01 Nov 2024
Clean and spacious rooms. We received a room Upgrade which was fantastic . Great location.

“Fabulous Florence”
11 Sep 2024
Room 218 was clean, spacious and well appointed. Great view onto the Piazza. Shut out blinds keep out the light, so we got a great night's sleep. Bathroom had a bath, a real luxury in our experience. Location amazing, close to everything.

“Superb”
09 Sep 2024
Excellent location. We were fortunate to have a room overlooking Plaza Santa Maria Novello. Ideal for train travellers as it was no more than 10 mins walk from the station.

“Too expensive for the quality”
07 Aug 2024
Location is good... very clean hotel... staff is friendly....

“great stay in the heart of florence!”
02 Aug 2024
very nice and modern, clean & was a lovely large room for 4 of us! great location and really nice outdoor seating too